Otley, Iowa, a small unincorporated town, is surrounded by corn industry. Yield operates in a speculative world that accepts accelerations of current conditions as reality. This exploration allowed me to use architecture as a channel to discuss technology’s promise to continually produce and the effects of complacency in our digital lives.
The John Deere house of the future is a piece of equipment sold to farmers to profit on their infertile land. But the real profits are for John Deere, a current tech titan of agricultural data, who springs into a new realm of digital information: the human habit database.
This attitude towards complacency reveals itself in the outwardly facing architecture. In this home, there is no place for any kind of reflection, as if taking a minute to think would shatter the facade of utopia.
While our residents know they’re being traced, they don’t fully realize the humanity-stripping implications of an archive of something so trivial as their movements about their own homes. The benefits of a fully maintained smart shelter outweigh the looming phenomena of being farmed for the human spirit.